Animation by Prada: Trembled Blossoms

This a sublime presentation from Prada called Trembled Blossoms for SS08.  Having seen this a few days ago I can really seen the benefit of an animation both artistically and also to communicate a collection.  The drawings, graphics, music and story are really unbelievable.

The animation is drawn by James Jean and he also keeps a blog.

I mentioned earlier in this blog about an animation from adidas. I can now see that animations are really useful presentation techniques.